An All-New Initiative at WestEdge Design Fair
Rising Design™
Elevating the next names in interior design
With special thanks to our brand partners








Six emerging designers.Six blank spaces.One renowned mentor.One extraordinary opportunity.
This is Rising Design
The Challenge
Rising Design follows six of the industry’s most promising emerging designers as they take on the ultimate creative challenge: transforming an empty 10′ × 10′ space into a breathtaking interior using products from an exclusive roster of leading design brands.
Guided by acclaimed designer Julee Ireland, each competitor will push their creativity, solve real-world design challenges, and bring their vision to life under the pressure of a public stage. Every decision matters. Every detail counts. Every space tells a story.
The Reveal
Follow the journey from first sketch to final installation as ideas evolve, obstacles emerge, and remarkable spaces take shape.
This October, experience the big reveal at WestEdge Design Fair. Walk through six completed interiors, meet the designers behind them, and see firsthand the talent redefining what’s next. An expert panel will crown the winner, while visitors vote for the People’s Choice Award.
The Series
The Whole Journey, On Camera
Every step is captured in a ten-episode short-form video series. From the first sketch to the final install, cameras follow the designers through the decisions, the setbacks, and the breakthroughs.
Six emerging talents, one shot at the spotlight, and an audience watching it unfold.
The designers aren’t just competing. They’re the stars of the show.
Premiering this fall on Instagram, YouTube, and WestEdgeDesignFair.com

Meet Our Host & Mentor
Julee Ireland
Julee Ireland is an Architectural Interior and Product Designer, Educator, and Founder of Home Renovation School. With nearly 1,000 homes designed, she’s built a career grounded in thoughtful design and real-world expertise.
As host of Rising Design at WestEdge, she mentors emerging designers and connects them with the brands shaping the future of design.
Six Designers to Watch
Meet This Year’s Inaugural Class of Rising Designers
Follow along as our inaugural class transforms six blank spaces into breathtaking interiors. Tap any designer to follow their journey on Instagram.
For Brands
Shape What’s Next
This is where tomorrow’s design stars meet the brands defining the future of the industry. See how your brand can put its products in the hands of the designers everyone will be watching.





