Introducing an expanded outdoor opportunity at WestEdge 2023…
Always one of the main features of WestEdge, the outdoor portion of the fair consistently draws large crowds who want to source the latest in exterior furnishings in a hospitality-styled environment. A central hub for the duration of the fair, including the Opening Night Party, this space also offers guests an ideal environment to network, relax, and enjoy a drink under the California sunshine while immersed in great design.
And this year, we’re expanding the opportunity to showcase more outdoor living products with four unique vignettes featuring furniture, grills/kitchens, umbrellas/shading systems, fireplaces/fire pits, and lighting, all in an authentic outdoor environment.
- Each vignette, which includes artificial turf, measures 750 sq. ft. total (15’ wide x 50’ long) with 600 sq. ft. allocated to furnishings and 150 sq. ft. allocated to an outdoor kitchen.
- The fair’s main bar will serve as the backdrop to these vignettes, although individual hospitality is encouraged during the Opening Night Party (specialty cocktails, light bites, etc.).
- Participants may staff the space, distribute product literature, etc., and will be included in the fair’s extensive marketing, promotional, and social campaigns, as well as a full listing in the fair’s on-site directory, a listing on westedgedesignfair.com, and the fair’s press releases promoting this feature area.
- WestEdge Xteriors will be a significant part of the fair’s media plan with boosted hospitality and engagement, including a People’s Choice competition.
- Pricing:
- $7,500 for furnishings brands (600 of the 750 sq. ft.; retail value = $27,600)
- $6,000 for participants who also have an interior exhibit space
- $5,000 for outdoor kitchen brands (150 of the 750 sq. ft.; retail value = $6,900)
- $4,000 for participants who also have an interior exhibit space
- $7,500 for furnishings brands (600 of the 750 sq. ft.; retail value = $27,600)
Contact Troy Hanson at 917.297.3299 or THanson@WestEdgeDesignFair.com to learn more.