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Megan Reilly

Opening Night Party to Feature One-of-a-kind Auction of Schwinn Bikes

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How Do You Ride in Style?

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This year’s WestEdge floor-wide Opening Night Party will benefit Los Angeles Ronald McDonald House.  A highlight of the evening will be the auction of one-of-a-kind bicycles, generously donated by Schwinn to support the LARMH mission of providing comfort, care and support to caregivers of seriously ill children .

25 leading architects, designers and taste makers are being invited to show their creativity and put their style mark on a bike for charity. Each bike artist/designer has chosen their favorite Schwinn bike model, and will then have 4-5 weeks to customize their bike. From painted frames and branded spokes, to covered seats, unique bike baskets, and other accessories… the sky is the limit.

Participating Bike Designers/Teams Include:

We can’t wait to get the bidding started Nov. 3. TICKETS to the event are on sale now so come join the design celebration!

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Megan Reilly

DIFFA’s Picnic By Design Aligns with WestEdge Nov. 5

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Southern California is THE place for year-round outdoor living and entertaining. So what better venue to launch the West Coast edition of DIFFA’s Picnic by Design than with us at The Barker Hangar this Nov. 5.

Picnic By Design NY

Picnic By Design NY

 

 

 

 

 

 

 

 

 

 

 

 

 

 

While the city may be different, the DIFFA concept remains the same. Leading architects, designers and industry talents will create over-the-top picnic baskets that will be displayed and available for purchase at the fair as part of an online auction. On Saturday, November 5 from 3-6 PM, Picnic By Design guests will enjoy an afternoon of food and fine wine in the WestEdge outdoor lounge, designed and furnished by Roche Bobois. The lucky winners will be announced at the closing of the auction.

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“DIFFA is excited to partner with the energetic leadership at WestEdge Design Fair to bring Picnic By Design to LA! We know there is an incredibly generous and growing design community in Southern California who is willing to join the fight against HIV/AIDS—and this is an incredible opportunity to raise funds and awareness. We look forward to the start of this partnership and are grateful for the generosity of all involved!” said Johanna Osburn DIFFA executive director.

Picnic By Design is hosted in cities throughout the country such as New York and Las Vegas and is part of DIFFA’s effort to raise awareness and critical funds toward the mission of supporting HIV/AIDS organizations across the country. For more information about DIFFA and its fundraising efforts visit www.diffa.org.

If you or your design firm would like to create a picnic basket at Picnic By Design LA and support this great cause, please download the participation packet here or get in touch with Cray Bauxmont-Flynn to sign up.

We hope to see you there!

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Megan Reilly

Opening Night to Benefit Los Angeles Ronald McDonald House

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We’re thrilled to partner with Los Angeles Ronald McDonald House for this year’s WestEdge Opening Night Party on November 3.

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This festive evening of cocktails, fine food and shopping the best in design is a great occasion to network with the global design community including interior designers, architects, art directors, artists, set decorators, educators, gallery owners and other community influentials. And this year, we’ve aligned with Schwinn Bikes who has generously donated a collection of bikes for a one-of-a-kind silent auction; each bike will be stylized/customized by a luminary tastemaker.  If your design brand would like to put their creative stamp on a bike, please get in touch with us to discuss this promotional opportunity and fabulous way to support the cause.

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In case you didn’t know, The Los Angeles Ronald McDonald House is the flagship program of Ronald McDonald House Charities of Southern California whose mission is to provide comfort, care and support to children and families in Southern California. One of the few organizations designed specifically to support caregivers of seriously ill children, Ronald McDonald Houses are the primary enabler of family-centered medical care around the world.

And this year, the RMH has an especially important tie-in with the design community. The American Society of Interior Designers (ASID), has partnered with the Ronald McDonald House to revitalize and redesign the common areas and guest rooms of the House over the next eighteen months.

Make plans to join us on November 3. Early bird tickets are on sale here and are $80 now through October 15.

Want to learn how your brand can get involved and support Ronald McDonald House. Click here for sponsorship details. We hope to see you there!

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Megan Reilly

Join us for our Opening Night Party to Benefit Heal the Bay

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On Thursday October 16, WestEdge will celebrate its opening night with a venue-wide cocktail party to benefit Heal the Bay, one of Southern California’s leading environmental nonprofit organizations. “WestEdge Design Fair celebrates the Southern California lifestyle,” said Ruskin Hartley, president and CEO of Heal the Bay. “The event is a great fit our organization. We are excited that proceeds from the event will help underwrite our work to keep L.A. beaches clean, healthy and safe for millions of visitors.”

 We’re pleased to announce our host committee for the event. Please see the details below and click here to purchase tickets.

Tickets: $95 each or two for $175 (includes cocktails, passed hors d’ouevres, silent auction, all-access pass to WestEdge and a one-year digital subscription to Architectural Digest)

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